Sunny is a game-changer whose analytical skills and innovative synergetic strategies allow him to over-deliver, particularly at highly-matrix organizations.
I’m a business professional with a passion for marketing, technology, relationship-building, and creating something out of nothing. While most strive to fit in, I strive to be different.
These qualities seem to have come together and brought me to where I am today. Formally, I call myself a Digital Marketing Specialist, with a heavy focus on inbound marketing. I love offering real value and establishing real relationships as a result.
My work experience and entrepreneurial ventures have offered me a fantastic opportunity to learn and experiment, refining my craft in the process. Working primarily in a B2B environment, I’ve created dynamic websites using WordPress as a CMS, performed Search Engine Optimization (SEO) to generate organic traffic, and have developed social media and email marketing strategies to generate/nurture leads. I’ve used Salesforce.com CRM to manage these leads and campaigns.
I’m also someone who sets out to develop the skillset I need to get things done. Because I enjoy creating, I have over 10+ years of experience (dating back to my early highschool days) with web technologies such as HTML5, CSS3, & jQuery, as well as Adobe Creative Suite; primarily Photoshop.
Lastly, I understand the importance of measuring results in order to improve my actions. I do my best to track KPIs, and Google Analytics is my friend. I’m one of those people that consistently finds myself wishing there were Facebook Insights for personal profiles.
Want to talk?
Invision Balsamiq Mockups
HootSuite Google Analytics
WebEx CSS InDesign WooCommerce
WordPress Powerpoint Mailchimp
salesforce.com Excel Photoshop
cPanel Optimizely jQuery Zendesk
Working with Sunny on social media projects at D2L made it clear he knows his stuff. With a focus on measurement, Sunny was able to provide clarity and direction on how the business can leverage social within it's broader digital campaigns.
Sunny led our online strategy for FleetCarma, handling a great deal of responsibility and complexity with ease. It was a pleasure to have Sunny on our team. If you are considering adding Sunny to your team; you should.
Sunny was instrumental in making our mobilize event a smashing success. He provided tremendous insight into our social media strategy and was able to hand pick strategic tweets that were relevant to our conference, ultimately leading the event to trend in Canada. I would highly recommend Sunny to any client that is seeking a thoughtful, creative individual.
I worked with Sunny on a Social Media Recruitment project at Desire2Learn. Sunny is a pleasure to work with and gets things done. Whenever I send requests to Sunny, he’s very quick to take care of them. He also offers great insight and suggestions on how to do certain things to promote recruitment from a social media perspective and I really appreciate that help from him. Sunny takes a lot of initiative and is proactive in helping our HR team build and engage our social media network. I would love to work with Sunny again in the future.
Sunny was critical in helping the company adopt an inbound marketing approach to engage potential clients and help introduce these folks into our sales process. It has changed the way we go to market and led to increased customer engagement, trust and sales.
Sunny is the most talented all around designer that we've worked with in the past 11 years. Not only is he highly skilled at web design, he simply "gets it" - he's a pleasure to work with, interacts brilliantly with clients ...and always delivers! On top of all of that - he's really good people...and I'm very proud to know him. Thanks Sunny!
Have an idea of how we could work together?